Mailing House London
For B2B & B2C Brands.

Mailing House London

In today’s fast-paced business environment, reaching your target audience effectively and efficiently is more important than ever. Blue Market Media stands out as a premier Mailing House in London, offering a comprehensive suite of services designed to streamline your direct mail campaigns.

From established brands to ambitious SME’s, our expertise in managing the entire direct mail process ensures that your message not only reaches its destination but makes a lasting impact. Our full-service solution includes graphic design, high quality print, GDPR-mailing lists, data cleansing, mail personalisation, and mail fulfilment.

Whether you’re launching a new product, announcing an event, or conducting a promotional campaign to new prospects, our tailored solutions are crafted to meet your unique business needs. Choosing Blue Market Media as your Mailing House in London means partnering with a team that goes beyond mere delivery – we’re about creating connections, driving responses, and fostering growth for your business.

Mailing House London Services

Backed with extensive industry experience and the very latest technology, we know what it takes to deliver successful mailing campaigns for our clients. Perhaps you’re planning to engage with new audiences, run a loyalty program, or initiate a reactivation campaign with lapsed customers. Whatever your situation, our specialist mailing house in London knows what it takes to deliver impactful campaigns that maximises your return on investment.

Our creative mailing house offers a comprehensive and hassle-free range of services to London businesses, including:

GDPR-Compliant Mailing Lists

With our GDPR-compliant mailing lists, you can expand your prospecting by targeting the right audiences with personalised content. A tried and tested way of boosting response rates and maximising new client acquisition for B2C and B2B brands. Our mailing list services include:

• GDPR-compliant mailing lists for reaching new customers hassle-free
• Precise delivery to ensure your marketing materials reaches the right recipients
• Detailed tracking of campaign responses for optimised results.

Data Cleansing Services

Accurate mailing lists are the cornerstone of every successful direct mail campaign. Campaigns built on precise mailing lists typically see higher response rates and strong ROI. Moreover, by minimising misdirected mail, brands can achieve significant cost savings, ensuring that every pound spent is an investment in reaching potential customers who are most likely to convert.

• Avoidance of sending communications to outdated or incorrect addresses, saving on postage and printing costs
• Regular checks, updates, and refining for effective marketing campaigns and maximum ROI
• Maintaining the professionalism and integrity of your brand through accurate data.

Mail Personalisation

The power of personalisation in direct mail campaigns cannot be overstated, offering a strategic edge that significantly enhances marketing outcomes. By tailoring content to meet the individual preferences and needs of each recipient, businesses can forge a deeper connection, making each communication feel less like a broad broadcast and more like a thoughtful conversation. Below are some of the benefits of personalised mailers:

• Increased Response Rates: Personalised direct mail consistently achieves higher open and response rates, as recipients are more likely to engage with content that resonates with their specific interests and needs.
• Enhanced Customer Loyalty: By demonstrating an understanding of individual customer preferences, personalised campaigns foster stronger emotional connections, which are crucial for building long-term brand loyalty.
• Higher ROI: The precision targeting enabled by personalisation minimises waste and maximises the impact of your marketing spend, leading to improved return on investment.
• Strengthened Brand Identity: Personalised direct mail helps in crafting a unique and memorable brand experience, setting your business apart in a crowded and competitive marketplace.

High Quality Printing

Top quality print in direct mail campaigns is not just about aesthetics; it’s a strategic investment in your brand’s image, customer engagement, and ultimately, the success of your direct mailing campaigns. Investing in higher quality paper or materials is a proven approach to make your mailings stand out, creating a memorable first impression with your audience that sets you apart from competitors.

• We print letterheads, leaflets, brochures, envelopes, magazines and more
• Premium printing services at affordable rates and great value for money
• Streamlined printing process so you always benefit from the best possible price
• Fast turn-around times. We only need about a week to print and deliver your assets to Royal Mail.

Mail Fulfilment

Whether you need to issue your mail to a customer list of 10,000 or 500,000+, there are no limits with our mailing house London. We regularly support our clients with bulk mail services to reach their audience at scale and maximise campaign results. When you partner with our mailing house in London, you can expect:

• Significant pre-sorting discounts
• Bulk mailing options for reduced prices
• Expert advice on postage standards and cost-saving strategies

Popular Direct Mail Formats

Sending marketing material directly to potential customer’s mailboxes through postcards, letters, leaflets, or brochures can make a significant impact. Our London mailing house, with a proven industry track record, specialises in bringing your marketing visions to life in impactful mailings of any format.

1. 1. Letters

      Traditionally, letters are a heartfelt way for businesses to connect emotionally with their audiences, delivering key messages with care and directness. Crafted well, they offer a personal touch and sincerity that have endured over time.

   2. Postcards

      Compact, attention-grabbing, and powerful, postcards are a key tool in direct mail, capable of enhancing engagement, personalisation, and conversions when combined with creativity, data, and digital solutions.

   3. Catalogues

      Providing a clear format to display products or services comprehensively, catalogues are a valuable asset in direct marketing. Ideal for businesses aiming to offer detailed information to target customers, catalogues continue to be a compelling choice.

   4. Leaflets

      Despite their simplicity and cost-effectiveness, leaflets and flyers deliver outstanding results. Their effectiveness in marketing remains strong, showcasing the enduring power of traditional printed materials.

   5. Envelopes

      Custom-printed envelopes grab attention amidst a sea of standard mail. Incorporate branding elements, such as logos, custom colours, and targeted messaging on the envelope itself, creates an immediate connection with the recipient, fostering engagement from the moment they hold your mail.